When I embarked on this 20-Day Blogging Challenge, I was open to what the journey would bring me. After 20 days of daily blogging, the challenge enriched me – with knowledge of new subjects, of rewriting the internal stories of my own self, and the hope of increasing awareness on companies and products that are […]
campaigns
Seizing the Marketing Archipelago
Perched on the tip top of a peninsula and on 315 islands lies Helsinki. It boasts the largest lake district in Europe (the Finnish Lake) and more than 60 fish species with 11,000 boat berths. Whether because of its striking beauty or the city’s favorable geographic location, this “Daughter of the Baltic” embraces its place […]
The Chicken and the Egg: Plan the Work or Work the Plan
You may be like me – someone who likes to plan or perhaps you’re the opposite and you enjoy diving right into the activity. A planner says to plan first. The executor tackles the task. Whichever camp you’re in, are you suffering from your chicken and egg moment? I know I have been. I’ve been […]