Similar to how a resume provides individual accomplishments, the creative dossier encapsulates the product’s offerings, focusing on features, benefits, and applications. The creative dossier, as comprehensive or as brief as the company dictates, serves as the main product communications guide on how to describe the product’s unique advantages within the global marketplace. Working in concert […]
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Sweetly Safe Conversions. How Companies are Pivoting in the Covid-19 Time
In this pandemic age, the demand for personal protection equipment (PPE) is off the charts. To be … [...] about Sweetly Safe Conversions. How Companies are Pivoting in the Covid-19 Time